CDI

Product Marketing Manager

Publié il y a 3 jours par Sage
Latresne, Nouvelle-Aquitaine
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Description du poste

Nom du poste à pourvoirProduct Marketing ManagerPrésentation de SageNos collaborateurs rendent Sage exceptionnelle. En effet, nos collaborateurs parviennent à proposer des solutions révolutionnaires à nos clients qui les utilisent de manière optimale. Cet ensemble de collaborateurs nous aide à grandir depuis plus de trente ans et oriente notre avenir vers la dimension de grande entreprise SaaS. Nous écrivons notre prochain chapitre. Faites-en partie !
L’expérience nous a appris que lorsque nos clients prospèrent, nous prospérons. Nous partons toujours de ce dont les clients ont besoin. Nous sommes connectés avec les clients dans les bons moments… et les plus difficiles.

Nous avons la volonté d’innover continuellement afin que les clients puissent gérer au mieux la Finance, leurs opérations et leur personnel.
Chacun de nous construit la culture chez Sage – faire ce qui est juste et réussir ensemble, unis par notre engagement les uns envers les autres. Nous nous encourageons mutuellement à grandir et prendre une autre dimension dans nos rôles respectifs, dans nos carrières et en tant qu’individus.

Retrouvez et suivez-nous sur nos réseaux sociaux ci-dessous pour participer à des échanges sur les conseils de carrière, les opportunités de postes et les actualités de l’entreprise!
#lifeatsage #sagecareers. Si vous souhaitez obtenir de l’aide pour votre candidature (ou avez besoin d’informations complémentaires), veuillez nous contacter à careers@sage.com pour obtenir de l’aide. Tous les candidats qualifiés seront soigneusement considérés et ne feront jamais l’objet de discrimination en raison de leur race, couleur, âge, religion, orientation sexuelle, identité de genre, origine nationale, handicap ou statut d’ancien combattant.Description du posteSSG is looking for an experienced Product Marketing Manager to join our team. Reporting to the Director of Product & Operations, SSG, you will be accountable for helping define and deliver effective growth, commercial and GTM strategies for XRT products. Closely coordinating activities with product delivery, marketing, sales, professional services, and partners & alliances functions, the PMM is the glue that binds our product strategy to the tactics we need to drive success in sales and retention to achieve results. You will be the product evangelist both internally and externally and will play an integral role in organizing product launches.

You know our top competitors like the back of your hand: what they do today and what they plan to do in the future. You also know our buyers better than they know themselves, including how they make their buying decisions. This is not guesswork. You back up strategic insights with market evidence and then use that knowledge to drive the development of positioning and messaging that resonates with buyers and empowers our sales channels to be successful.

You will collaborate with our marketing team to develop programs that drive demand and work with sales and partners teams to ensure effective execution. An attention to detail and eye for quality are critical to your success, along with an ability to define, grasp and present our product’s value proposition in a way that resonates and clearly articulates how we solve our buyers’ problems. You are obsessed with tracking performance and have the data to prove what is working and what isn’t.

In addition to the marketing team, you will regularly collaborate with our product manager and sales channels; it is a balancing act that requires strong diplomatic skills, including knowing when to push back and when to dive in.

#LI-AG2Responsabilités principales•Market intelligence—be the expert on our buyers, who are they, how they buy and their key buying criteria, in addition to the market and its trends.

•Understand the competitive landscape—be an expert on our competition and how they are positioned.

•Collaborate with product management and marketing to develop product positioning and messaging that resonate with our target buyer personas.

•Understand and document our buyer’s process, including where they get information, and the who/what/when/why behind the decisions they make. Then drive changes to our sales and marketing processes based on what you learn.

•Develop a marketing plan for the products you support in conjunction with our marketing team, including key activities and budgets to support the retention of existing customers and the acquisition of new customers.

•Assess the effectiveness of the marketing programs that support your products on an ongoing basis, and report back to the business on required changes.

•Plan the launches of new product releases and manage the cross-functional implementation of the plan.

•Understand and support our sales channels; train them on the problems we solve for our buyers and users; develop internal tools and external collateral and teach them how and when to use it.

•Act as an ambassador of Sage, contribute to Sage content and thought leadership, represent XRT at events.

•Openness to working across other SSG initiatives as defined and required by SSG leadershipFonctionGlobal Product MarketingPaysFranceLieuParis;Bordeaux;RemoteWork Place typeHybrid

Il y a 3 jours
Je postule

Je crée mon compte

Je souhaite que mon CV soit visible pour les recruteurs afin qu'ils puissent me contacter directement