The Role
We are looking for an exceptional product marketer with solid writing skills to join our team in Europe, working closely with regional and global stakeholders to support our commercial solutions.
Product Marketing develops region-specific messaging, working closely with the Veeva strategy and sales teams to win new business and publicize customer success. As a critical member of our Veeva Product Marketing team in Europe, this person develops specific plans and content to accelerate Veeva’s growth and customer success, collaborating closely with field marketing, product strategy, product management, sales, business consulting, and professional services.
The ideal candidate will have the ability to capture and analyze market trends, produce high-quality value propositions and deliverables at speed, manage multiple projects, and creatively support and enable the business locally.
What You’ll Do
Capture market insights and develop annual European marketing plans in collaboration with field marketing and strategy teams.
Create go-to-market programs for new offerings, market segments, and geographies.
Develop and deliver product messaging across the website and other customer engagement channels.
Lead cross-functional launch and release marketing initiatives.
Build product awareness through PR, article placements, and social media.
Empower sales with compelling value propositions and toolkits.
Create impactful content tailored to specific buyer audiences.
Maintain and ensure quality and accuracy of a library of customer-facing assets and sales tools, such as case studies and competitive materials.
Proactively identify customer success and bring those stories to life for use in marketing.
Contribute to major industry events, including Veeva Commercial and Medical Summit in Europe
Requirements
Up to 5 years of marketing experience in a writing-heavy/specific role (product marketing, content marketing, etc.)
Prior product marketing experience for a B2B technology company
Exceptional written and oral communication skills with a demonstrated ability to develop clear, concise, compelling messaging and content.
Demonstrated proficiency in capturing business needs across markets and buyers’ profiles, and positioning enterprise cloud solutions accordingly.
Strong project management skills with attention to detail.
Proven ability to excel in a dynamic, fast-paced environment.
Fast learner, detail-oriented, analytical, and must enjoy collaborative, fast-paced work environments.
European and international travel as required
Nice to Have
Life sciences industry experience
Product marketing experience related to cloud technology
Fluency in French, German, Spanish, or Italian
Bachelor’s degree
Experience working globally
Perks & Benefits
Allocations for continuous learning & development
Health & wellness programs
The equivalent of 1% of base salary to support a non-profit of your choosing
Work Anywhere policy – Yes, you can utilize our office spaces, or work remotely.
