Global Creative Content Marketing Manager Mumm

Publié il y a 6 jours par Pernod Ricard
Paris, Île-de-France
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Description du poste

Want to join a prestigious Champagne House within a global group and work among convivial teams? Pernod Ricard is looking for a Global Creative Content Marketing Manager for Maison Mumm to establish the brand in the Ultra-Premium Champagne category.

Your key missions:

You will lead the definition of the brand strategy and positioning to install Maison Mumm as a true luxury brand:

  • You will define the Brand purpose, vision, and mission
  • You will build the Brand Social Responsibility Strategy
  • You will refresh the Brand communication platform
  • You will build the communication plan and ensure its consistent implementation:

  • You will create compelling campaigns and activations that meet global and local strategy
  • You will produce high quality strategic brand assets in collaboration with Style and Drive Markets
  • You will define strategy for collaborations to create limited edition and arrange artistic collaborations or key spots events activations (eg. Melbourne Cup)
  • You will manage the strategic and unique partnership with Axiom Space and Spade design agency supporting the Mumm Stellar Platform and promote the Brand
  • You will ensure consistency in assets creation within markets:

  • You will manage and coordinate Drive markets to understand gaps and needs
  • You will supervise and prepare briefs with markets and Champagne teams
  • You will develop a coherent strategy around Gastronomy activations
  • You will define an outstanding global experience for consumers with brand homes teams
  • If you recognize yourself in the description below, don’t wait to apply! 

  • You have more than 10 years of working experience in marketing, preferably with a background in the luxury industry
  • You are a strategic thinker, able to share your vision and shape it into efficient plans and actions
  • You are creative, and you have excellent interpersonal skills
  • You speak both French and English
  • Expect regular travels to Reims (45 minutes from Paris) to collaborate with our AOC.

    Wait, there’s more… 

    We offer you an outstanding and collaborative workplace that embodies our sharing & conviviality culture, the possibility to work from home (2 days a week), a very complete mutual insurance, an attractive compensation including profit-sharing, the possibility to train daily, employee events…

    Il y a 6 jours
    Je postule

    Je crée mon compte

    Je souhaite que mon CV soit visible pour les recruteurs afin qu'ils puissent me contacter directement