Global Consumer Engagement & Digital Marketing Assistant Internship – Darphin

Consumer Engagement & Digital Marketing Assistant Intern July 2023 (6 months) DARPHIN – The Estée Lauder Companies DARPHIN was founded in 1958 by Pierre Darphin, a master botanist with a lifelong dedication to the pursuit of scientifically proven botanical efficacy. Today, DARPHIN builds on its founder’s pioneering research to lead the field in high-performing, botanical-based skincare solutions. Each Darphin formula contains a precise combination of botanical actives with a tailored technology carefully designed to fully liberate the formula’s potency and deliver the power of the formula to the skin. As a Consumer Engagement / Digital marketing assistant for Darphin, you will contribute to improve global brand awareness and desirability by optimizing the consumer journey across all consumer engagement touchpoints including social media, media, influence, PR-EPR and eventing. Main activities include Preparation of monthly animation plans for Facebook / IG Monthly reporting of social networks (owned &earned) performance Adhoc analysis through our social listening tools Coordination with the markets on all consumer engagement related topics (media plans gathering, influencers strategies, …) – follow-up with the markets Support in the design of Consumer Engagement presentations, destined to the markets / regional teams Follow-up of markets PR activities Competition analysis (social, in store, …) / Best practices identification Qualifications Qualifications Soon to graduate from a business school, with at least 1 first corporate work experience Fluency in French and English is a mandatory Analytical / synthetic Autonomy / proactivity Conscientiousness and precision in projects follow-up Mastery of basic tools Word, Excel, PPT Flexibility & ability to handle several projects / stakeholders / key contacts Interest for digital / beauty industry is a plus Someone who enjoys creative writing is a plus Job: Marketing Primary Location: FR-Paris Job Type: Internship Schedule: Full-time Shift: 1st (Day) Shift Job Number: 231895